STARBUCKS COOKIE NOTICE
Effective Date: 16 June 2021
Like on most websites, the website located at https://www.starbucks.at/ and operated by Starbucks EMEA Limited ("Starbucks EMEA") ("Website") and the Starbucks mobile application available at https://www.starbucks.at/ and operated by Starbucks EMEA ("Application") use cookies, web beacons and similar tracking technologies (collectively, "Cookies").
The purpose of this Cookie Notice is to provide clear and comprehensive information for visitors to the Website and users of the Application ("you") about the Cookies used, the purposes for using them, and the control that you have over how Cookies are used.
Depending on the nature of the processing, Starbucks EMEA and Starbucks Coffee Austria GmbH ("Starbucks Austria”), are (joint) controllers in relation to data collected in this context as further described below and in the Appendix to the Starbucks Privacy Statement. The term "controller" includes the data controller and/or data collection owner. "Processing" describes the processing and/or handling of personal data.
In this Starbucks Cookie Notice (“Cookie Notice”), "we," "our," or "us" means Starbucks EMEA and Starbucks Austria.
For more information about our general approach to data and privacy, or to contact us with questions, please see the Starbucks Privacy Statement.
Contents
1. What Are Cookies?
2. Do You Have to Allow Cookies?
3. Are There Key Terms to Know?
4. What Are the Types of Cookies We Use?
5. What Other Data do we Collect using Cookies?
6. Can You Change Your Cookie Settings?
7. Are There Other Ways to Opt-Out of Cookies?
8. Where Can I Find More Information?
1. What Are Cookies?
Cookies are important to the proper functioning of the Website and the Application and are used to distinguish you from other visitors to the Website and users of the Application, respectively, in order to remember your preferences, create a personalized user experience, understand Website and Application usage patterns, or for marketing purposes. Other tracking technologies include web beacons, Java Scripts, entity tags, and HTML5 local storage.
Cookies – Cookies are small data files that are sent from a website's server and are stored on your device either for only the duration of your visit or for a fixed period. Cookies contain information that can later be read by a web server.
Web Beacons – Web beacons are small, transparent images that are embedded in web pages, applications, and emails that are sometimes called "clear gifs," "single pixel gifs", "page tags" or "web bugs." We use web beacons to track the web pages you visit and to test the effectiveness of marketing activities, and to find out if an email has been opened and acted on.
JavaScript – JavaScript are code snippets embedded in various parts of websites and applications that facilitate a variety of operations including accelerating the refresh speed of certain functionality or monitoring usage of various online components.
Entity Tags -- Entity Tags are HTTP code mechanisms that allow portions of websites to be stored or "cached" within your browser and validates these caches when the website is opened, accelerating website performance since the web server does not need to send a full response if the content has not changed.
HTML5 Local Storage – HTML5 local storage allows data from websites to be stored or "cached" within your browser to store and retrieve data in HTML5 pages when the website is revisited.
2. Do You Have to Allow Cookies?
No, you can refuse Cookies at any time (see number 6 and 7). However, if you disable Cookies, please note that the Website and/or Application may not load or may not load completely, and you may not be able to use it or may only be able to use it to a limited extent.
3. Are There Key Terms to Know?
Yes, there is certain terminology that is helpful for you to understand in order to make informed decisions about Cookie usage. This includes first- and third-party Cookies and session and persistent Cookies.
First- and third-party Cookies: Whether a Cookie is "first" or "third" party refers to the domain setting the Cookie. This means that a first-party Cookie is a Cookie set by the operator of the website or application being accessed by the user (such as a Cookie set by the Website and the Application, respectively). Third-party Cookies are Cookies set by a domain other than the website or application you are visiting, such as by an analytics provider present on the Website. When you use the Website and/or Application, third parties may be allowed to collect device and usage data and location data across your different devices through mobile software development kits. Third-party-Cookies may include the different types of Cookies described below.
Session and persistent Cookies: Session Cookies are temporary Cookies that allow a website operator to understand actions taken on a website while a browser session is open. These Cookies are deleted once the browser is closed. Persistent Cookies, in contrast, remain on a visitor's browser or hard drive for the duration of time specified as that Cookie's expiration date.
4. What Are the Types of Cookies We Use?
The below charts list the Cookies used by the Website and the Application.
The Cookies used on the Website and/or in the Application may be divided into three main groups, as described further below: required Cookies and functional Cookies.
Required Cookies: Required (or "strictly necessary") Cookies are necessary for the proper functioning of the Website and the Application, respectively, including to enable you to move around the Website or Application and use their features as you expect to, such as accessing secure areas. Starbucks EMEA processes any personal data collected through these cookies on the basis that it is necessary to meet our legitimate interests in allowing you to browse and access the Website and Application.
Starbucks EMEA uses these first-party Cookies for the purposes of servicing user requests, maintaining shopping carts, identifying you as being logged into the Website or the Application, remembering your consent preferences, for authentication, and for security and fraud prevention purposes. To see the Required Cookies chart, please click here:
Functional cookies:
Google Analytics: We use Google Analytics and other Cookies collect data about how visitors use the Website and Application, respectively, for instance which pages visitors go to most often, error messages they receive, and other analytics data.
The purpose of these Cookies is to allow Starbucks EMEA to count visits and traffic sources to the Website and the Application so that Starbucks EMEA can measure and improve the performance of the Website and the Application. When Starbucks EMEA knows which pages and functionalities are the most and least popular, and how visitors move around the Website and the Application, Starbucks EMEA is better able to create pages and functionalities that visitors like. The data collected by these Cookies is aggregated.
Google may process the personal data collected in connection with its analytics services for its own purposes and under its own responsibility in accordance with Google's privacy policy. Google is a processor of Starbucks for the purposes of producing statistical reports. Google anonymizes the personal data of the data subject before transferring it to the USA.
Certain Cookies also allow the Website and the Application to remember choices a user makes (such as the language or region the user is in) and provide enhanced, more personalized features. These Cookies can be used to remember changes a visitor has made to its text size or fonts, or provide services a visitor has requested, such as to watch a video or leave a comment.
The purpose of these Cookies is to save your preferences and choices and to improve your browsing experience. We only place these Cookies with your consent. To see the Google Analytics Cookies chart, please click here:
Advertising Cookies: Advertising Cookies are set by our third-party ad partners, and are only placed with your consent. Starbucks EMEA and Starbucks Austria use data that we obtain from these Cookies and third-parties to help inform marketing campaigns (e.g., through newsletters or other types of advertising) that they carry out. If you refuse consent to these Cookies, you may still see advertisements or other marketing from Starbucks EMEA or Starbucks Austria, but it will not be tailored to the interests Starbucks EMEA or Starbucks Austria have inferred you have.
To see the Advertising Cookies chart, please click here:
5. What Other Data is Collected using Cookies?
Device and Usage Data – Data about your browser or device. This data may include the type of device you are using, your operating system, your browser, your internet service provider, your domain name, your internet protocol ("IP") address, your device and mobile ad identifiers (e.g., Apple IDFA or Android AAID), the website that referred you to our Website or Application, the content of the Website or the Application that you view (including the date and time you viewed them), the services or functionality you access or use on the Website and/or in the Application (including the date and time of your access or use), and the subject of the ads you click or scroll over.
6. Can You Change Your Cookie Settings?
Yes, you can set or change your Cookie preferences for our Site and Application (and also revoke your consent for the future) at any time by loading our consent manager by clicking here.
7. Are There Other Ways to Opt-Out of Cookies?
Yes, there are industry-initiated opt-out platforms that you can use to opt-out of Cookies—even for providers not found on the Website or in the Application. Links to several such platforms are found below.
Most web browsers allow control over most Cookies through the browser settings. If you want to learn the correct way to modify your browser settings, please use the Help menu in your browser or review the online instructions provided by the following browsers: Internet Explorer, Google Chrome, Mozilla Firefox, Safari Desktop, Safari Mobile; and Android browser.
To opt out of being tracked by Google Analytics across all websites, you can also visit https://tools.google.com/dlpage/gaoptout.
Residents of the European Union may opt-out of online behavioural advertising served by the European Interactive Digital Advertising Alliance's participating member organizations by visiting https://www.youronlinechoices.eu/.
To opt-out of data collection for interest-based advertising across mobile applications by participating companies, download the DAA's AppChoices mobile application opt-out offering here: https://youradchoices.com/appchoices.
Adobe Flash Player Technology – We allow Adobe to set and enable special Cookies that are necessary to deliver video content for Adobe Flash Player. You cannot remove Flash Cookies simply by changing your browser settings. If you would like to limit the websites that can store information in Flash Cookies on your device, you must visit the Adobe website: http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager07.html.
"Do Not Track" Technology – Some newer web browsers have a "Do Not Track" preference that transmits a "Do Not Track" header to the websites you visit with information indicating that you do not want your activity to be tracked. We currently do not respond to browser "Do Not Track" signals, as there is no standard for how online services should respond to such signals.
8. Where Can I Find More Information?
A useful resource for learning more information about Cookies can be found at: www.allaboutCookies.org.